Keepa analysis in 5 minutes
A practical checklist for reading Keepa data on MrFBA leads — price, rank and monthly sales.
Price history
Check the 90-day buy box line first. A lead with strong ROI but volatile pricing may need a tighter reorder plan or a smaller first buy.
Sales rank
Lower rank usually means faster turns. Compare rank against the bought in past month figure on the lead card — they should tell a consistent story.
Seasonality
Some categories spike before holidays or back-to-school. If the chart shows predictable dips, time your purchase when wholesale cost is lowest and rank is still healthy.
Pair data with MOQ
A great chart with MOQ 48 units is a different bet than MOQ 6. Use the capital compounding simulator to stress-test turn speed before checkout.
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MrFBA Team
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